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Discover a structured, applied approach to behavioral finance with the first academic text of its kind--Ackert/Deaves' BEHAVIORAL FINANCE: PSYCHOLOGY, DECISION MAKING, AND MARKETS. This comprehensive text--ideal for today's behavioral finance elective--links finance theory and practice to human behavior. The book begins by building upon the established, conventional principles of finance before moving into psychological principles of behavioral finance, including heuristics and biases, overconfidence, emotion and social forces. Readers learn how human behavior influences the decisions of individual investors and professional finance practitioners, managers, and markets. The book clearly explains what behavioral finance indicates about observed market outcomes as well as how psychological biases potentially impact the behavior of managers. Readers see, first-hand, the implications of behavioral finance on retirement, pensions, education, debiasing, and client management. This book spends a significant amount of time examining how behavioral finance can be used by practitioners today. Readers utilize theory and applications in every chapter with a wide variety of end-of-chapter exercises, discussion questions, simulations and experiments that reinforce the book's applied approach.
- Sales Rank: #333921 in Books
- Published on: 2009-09-23
- Original language: English
- Number of items: 1
- Dimensions: 9.10" h x .90" w x 7.40" l, 1.85 pounds
- Binding: Hardcover
- 432 pages
About the Author
Lucy F. Ackert is Professor of Finance in the Michael J. Coles College of Business at Kennesaw State University and Visiting Scholar at the Federal Reserve Bank of Atlanta. Dr. Ackert holds a Ph.D. in financial economics from Emory University. Her research interests include individual's use of information and financial market reaction to information. Dr. Ackert has published numerous articles in refereed journals including the American Economic Review, Journal of Accounting Research, and Journal of Finance. In 1993 Dr. Ackert received a Smith Breeden Prize for Distinguished Paper in the Journal of Finance. Her research has received funding from various organizations including the Center for the Study of Futures Markets at Columbia University, the Chicago Board of Trade, the Canadian Investment Review, and the Social Sciences and Humanities Research Council of Canada. In 2008 Dr. Ackert received the Kennesaw State University Distinguished Graduate Scholarship Award. Dr. Ackert has previously taught at Emory University, Berry College, and Wilfrid Laurier University. She has taught a range of courses for graduate as well as undergraduate students, including Behavioral Finance, Corporate Finance, Futures and Options Markets, Financial Institutions, Cases in Finance, Introduction to Statistical Methods, and Microeconomics.
Richard Deaves is Professor of Finance at the DeGroote School of Business, McMaster University. There and elsewhere he has taught a variety of courses, including Behavioral Finance, Security Analysis and Portfolio Management, Derivatives, and Applied Investment Management. In addition to McMaster, Dr. Deaves has visited at the University of Toronto, Concordia University, Thammasat University, Tsinghua University, and others. Dr. Deaves research publications have appeared in numerous journals, such as the Journal of Financial and Quantitative Analysis, the Journal of Banking and Finance, and the Journal of Monetary Economics. His main research interests have included behavioral finance, investor knowledge and pension fund design, experimental asset markets, investment fund performance, fixed-income return enhancement, modeling and predicting interest rates, pricing and hedging futures, and the relationship between financial markets and the macroeconomy. Additionally, Dr. Deaves has consulted for large and small private firms as well as government agencies. He has also provided expert testimony in a number of legal proceedings. He has previously published two books: What Kind of an Investor Are You? (Insomniac Press) and Canadian Finance: A Concise Introduction (DFS Press).
Most helpful customer reviews
13 of 14 people found the following review helpful.
Disappointed
By i read books
The content is fascinating. And the authors clearly know the field well. But I believe this is a case of very knowledgeable people who unfortunately lack the skill of explaining things well. In some instances in the book, a concept is introduced and not explicitly defined. In another that comes to mind, part of a mathematical equation is dropped without explanation. The writing style is pedantic. The book generally reads as if it wasn't edited, or was edited by someone who knows too much about the field to be able to identify when something isn't adequately explained. The use of words such as, "obviously," and "clearly," are tell-tale signs of a lack of empathy from the authors of the reader's perspective. The math in the book actually isn't overly complicated, but it could have been made so much easier than how it was presented. My wife, who has a better head for numbers than me, rewrote some of the math sections in a more straightforward way and I understood immediately what had eluded me upon reading the book. I don't want to make the authors feel badly; I appreciate how difficult writing text books must be and applaud the effort here. I would suggest that in a second edition, you think of the Malcolm Gladwell books or Freakonomics as guides for writing style. You don't need to dumb it down. But perhaps consider moving out of the abstract realm onto the concrete when you can. If you took the same content and explained it better, you could have a book that makes an important contribution to finance.
2 of 2 people found the following review helpful.
Very nice survey book
By Calibration
The authors provide solid and excellent survey of the fields (behavior of retail investors, professional managers, analysts, traders and market-wide asset prices) and make the materials accessible to undergraduate and master students (I used the book in my master class) as well as interested professionals. Other books either lack breadth and depth, or only target PhD students or researchers (Shleifer, Thaler, etc).
The fields develop fast so I suggest the authors update the book in its 2nd edition.
1 of 1 people found the following review helpful.
Behavoral Economics
By book reader
The book is amazing, the author explains clearly the important concepts, easy to read, very interesting topic, its a very good guide to introduce you to the field of behavioral economics focused on financy completely
See all 10 customer reviews...
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